The Effect of Peer Conformity on Hedonic Lifestyle in Baiturrahmah University Students
DOI:
https://doi.org/10.62260/causalita.v2i2.351Keywords:
Peer Conformity, Hedonistic Lifestyle, StudentsAbstract
The rapid development of globalization has brought significant changes in various aspects of life, including hedonistic lifestyles. The trend of hedonistic lifestyles is increasingly evident among university students, including those at Universitas Baiturrahmah. One factor believed to play a role in promoting hedonistic behavior is peer conformity. This study aims to analyze the influence of peer conformity on the hedonistic lifestyles of Universitas Baiturrahmah students. The research was conducted using a quantitative approach with purposive sampling techniques, involving 270 students. The results of the study show a significant influence of peer conformity on hedonistic lifestyles. Based on a simple linear regression analysis, the coefficient of determination (R Square) value of 0.0851 indicates that peer conformity contributes 85,1% to hedonistic lifestyles. These findings indicate that the alternative hypothesis (H1) is accepted, and the null hypothesis (H0) is rejected.
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